Tuesday, September 02, 2014
Top Entrepreneur News

Tue, 02 Sep 2014 23:00:00 -0500

Work and family are the world's original exercise in multitasking.

Tue, 02 Sep 2014 22:30:00 -0500

As a leader, it’s critical to keep up with changes and start investing time into employee development.

Tue, 02 Sep 2014 22:00:00 -0500

Have a great idea but very little money? Don’t let that stop you! Those that want it bad enough will make it.

Tue, 02 Sep 2014 21:30:00 -0500

When we don't get the results we intended, the problem often lies in what we do on autopilot.

Tue, 02 Sep 2014 21:00:00 -0500

Success is never guaranteed in online marketing but avoiding these common errors makes it much likelier.

Tue, 02 Sep 2014 20:30:00 -0500

The tech giant has broken its silence regarding its probe into the mass leak of naked celebrity images by cyber criminals. Here are the latest developments.

Tue, 02 Sep 2014 20:30:00 -0500

Have productive discussions to create the most purposeful goals at work and the rest of your life.

Tue, 02 Sep 2014 20:00:00 -0500

For HR, the promise of wearable technology offers huge possibilities, particularly for recruiting and hiring.

Tue, 02 Sep 2014 19:45:00 -0500

Joint ventures always make sense on paper but not so much when we flawed humans are actually running things.

Tue, 02 Sep 2014 19:30:00 -0500

Follow these eight steps to prompt (older) employees, colleagues and business associates to respect and value your input and actions.

Tue, 02 Sep 2014 19:15:00 -0500

Eating into your profits is an endless game that usually ends with you losing. Create value by framing your business as the superior option.

Tue, 02 Sep 2014 19:00:00 -0500

Singular titles can play a part in highlighting a unique corporate culture. This can help companies find the right people and vice versa.

Tue, 02 Sep 2014 18:56:00 -0500

The unreleased OS was mistakenly mentioned in an online post by Microsoft’s Chinese division.

Tue, 02 Sep 2014 18:42:00 -0500

The automobile company is reportedly installing monitoring devices in its cars to ensure drivers keep their eyes on the road.

Tue, 02 Sep 2014 18:30:00 -0500

Bad attitudes in the workplace can spread like wildfire. Here's how to stamp them out.

Tue, 02 Sep 2014 18:17:00 -0500

Following the tragedies of Flight 370 and Flight 17, Malaysia Airlines rolled out -- and then promptly scrapped -- a contest asking consumers to describe their bucket lists.

Tue, 02 Sep 2014 18:15:00 -0500

In the startup world, recruiting is a battlefield. Here is where startups have an advantage over brand-name competitors

Tue, 02 Sep 2014 18:00:00 -0500

People visit your website looking for what you offer. Making them feel welcome is step one to earning loyal new customers.

Tue, 02 Sep 2014 18:00:00 -0500

Mindfulness may sound like the latest buzzword, but the centuries-old notion of enjoying the present moment is more than trendy philosophy. In practice it can do wonders to enhance productivity and happiness in the workplace.

Tue, 02 Sep 2014 17:45:00 -0500

Hiring employees who understand and exemplify corporate values serves to reinforce the organization's mission and vision and create a tighter team.

Tue, 02 Sep 2014 17:30:00 -0500

No one knew daring people to dump cold water on each other would go viral, so don't be afraid to try your crazy marketing idea.

Tue, 02 Sep 2014 17:15:00 -0500

Here’s the roadmap a data company uses when advising their customers how to utilize their numbers.

Tue, 02 Sep 2014 17:12:00 -0500

How an unknown hacker reportedly broke into dozens of celebrities' iCloud accounts and snatched naked images of them, plus how you can protect your iCloud account.

Tue, 02 Sep 2014 17:00:00 -0500

To be able to provide all the right services for your hair salon and day spa, here's who you'll need to bring on board to help.

Tue, 02 Sep 2014 16:30:00 -0500

Success isn’t dependent on some X-factor or trick, but on consistency, connection and a little creativity.

Tue, 02 Sep 2014 16:15:00 -0500

Entrepreneurs are full of lessons and advice, making them ideal candidates to write a book.

Tue, 02 Sep 2014 16:10:00 -0500

The San Francisco-based ride-hailing app will face fees of $328,000 each time it operates in the fast-growing European market.

Tue, 02 Sep 2014 16:00:00 -0500

Don’t repeat these common mistakes as you venture into e-commerce.

Tue, 02 Sep 2014 15:56:00 -0500

Publicity stunt du jour, part II.

Tue, 02 Sep 2014 15:45:00 -0500

How and what the leader communicates is the most significant factor shaping how a company is perceived.

Tue, 02 Sep 2014 15:41:00 -0500

Fast-food workers are planning a strike this week that could be the largest yet as the responsibilities of franchisors and franchisees continue to be battled in court.

Tue, 02 Sep 2014 15:30:00 -0500

Great entrepreneurs understand that great ideas can often come from really bad ones.

Tue, 02 Sep 2014 15:20:00 -0500

While minimally-appointed office spaces are typically thought to be the most productive, a new study suggests that ornamentation -- via greenery -- can enhance efficiency.

Tue, 02 Sep 2014 15:00:00 -0500

Pop-up meal company Dinner Lab owes its blockbuster success to its savvy analysis of information from its consumers.

Tue, 02 Sep 2014 15:00:00 -0500

Here’s how to use the scientific method to achieve success as an entrepreneur.

Tue, 02 Sep 2014 14:49:00 -0500

The feature, which was announced earlier this summer, has quietly launched.

Tue, 02 Sep 2014 14:30:00 -0500

To be successful in today’s online marketplace, web stores need to focus on delivering the full customer experience.

Tue, 02 Sep 2014 14:15:00 -0500

Examine the opportunities skeptically, but when you're convinced you've found a winner, get on board with any job you can.

Tue, 02 Sep 2014 14:00:00 -0500

Think of it as a way to connect with your audience's audience.

Tue, 02 Sep 2014 14:00:00 -0500

Ramona Streit became a home care franchisee eight years ago. Here's how she made her decision and what she has learned along the way.

Tue, 02 Sep 2014 13:30:00 -0500

You only get one shot at a first impression. Here are some ways to sell yourself.

Tue, 02 Sep 2014 13:00:00 -0500

Start your week with these top tricks and tips from Entrepreneur's online contributors.

Tue, 02 Sep 2014 12:45:00 -0500

Customer service comes down to answering two very simple questions.

Tue, 02 Sep 2014 12:30:00 -0500

Millennials? So yesterday. In the next year, companies will focus their attention on recruiting the next generation.

Tue, 02 Sep 2014 12:00:00 -0500

Starting a business with your significant other can make a lot of sense, until it doesn't. Consider these pros and cons before jumping in.

Tue, 02 Sep 2014 11:45:00 -0500

Stop thinking 'close the deal' and start thinking 'begin the relationship.'

Tue, 02 Sep 2014 11:30:00 -0500

Despite challenges, wearables are starting to gain traction. But when will they have mainstream appeal?

Tue, 02 Sep 2014 11:00:00 -0500

There is no need to ask for a raise when you increase the value of what you have to offer.

Mon, 01 Sep 2014 19:30:00 -0500

When she was 16, Dulce Luevano was making $5.15 working at CiCi's Pizza. Now, she owns her own shop.

Mon, 01 Sep 2014 17:30:00 -0500

Passion for her product drove Sanden Andrews to open up four Smoothie King shops.

Mon, 01 Sep 2014 16:00:00 -0500

Grill-cleaning can make for a grate opportunity for franchisees.

Mon, 01 Sep 2014 15:00:00 -0500

As a 21-year-old business novice, Lauren Morenz found meaning in her job as a Fetch! Pet Care franchisee.

Mon, 01 Sep 2014 14:00:00 -0500

College doesn't cut it.

Mon, 01 Sep 2014 13:00:00 -0500

Andrew Wilson hasn't let the fact that he’s spent five of the last 10 years deployed slow him down as a franchisee.

Mon, 01 Sep 2014 11:00:00 -0500

For this franchisee, franchising allowed her to serve others – and find the love of her life.

Sun, 31 Aug 2014 18:00:00 -0500

Working hard? Find the ultimate in relaxation at your home away from home with the help of these luxe services.

Sun, 31 Aug 2014 16:00:00 -0500

Imagination Yoga uses storytelling to encourage kids to move through a series of yoga positions.

Sun, 31 Aug 2014 14:00:00 -0500

More and more older Americans are heading back to school. Here's why.

Sun, 31 Aug 2014 12:00:00 -0500

One family discovered surprising savings in money and stress when they shed their second car in favor of ridesharing services and public transportation.

Sat, 30 Aug 2014 22:00:00 -0500

Google, Amazon and Uber are all testing delivery services.

Sat, 30 Aug 2014 19:00:00 -0500

Employees who use more vacation days end up with better performance reviews, according to a recent study.

Sat, 30 Aug 2014 16:00:00 -0500

Traffic lights for toilet stalls cuts down on bathroom wait times at concerts, stadiums and other venues.

Sat, 30 Aug 2014 14:00:00 -0500

Gain credibility and give your business a boost by putting your experiences on paper.

Fri, 29 Aug 2014 22:30:00 -0500

Consumers have little patience when shopping online but no business is too small to afford a high performance site.

Fri, 29 Aug 2014 22:00:00 -0500

If infographics blew up because they caught people’s attention where a boring report wouldn't, interactives are blowing up because they catch people’s attention -- and hold it.

Fri, 29 Aug 2014 21:30:00 -0500

When employees believe in the brand, the company prospers.

Fri, 29 Aug 2014 21:00:00 -0500

A coach shares his lessons from the basketball court, noting that the failure quotient is more important than IQ.

Fri, 29 Aug 2014 20:00:00 -0500

Startups that hire well-known industry insiders sometimes find they create bigger problems with their egos than they solve with their expertise.

Fri, 29 Aug 2014 19:30:00 -0500

Millennials who are new to management roles can follow these three tips to achieve better outcomes.

Fri, 29 Aug 2014 19:03:00 -0500

The 120-year-old company unveiled a new logo today, much to the amusement (and disgust) of commenters on social media.

Fri, 29 Aug 2014 19:00:00 -0500

Set up processes that build trust, accountability and communication to reap the benefits of having a remote operation.

Fri, 29 Aug 2014 18:30:00 -0500

The first year of a startup can be a brutal time for an entrepreneur. Here are a few lessons on how to survive the first 12 months.

Fri, 29 Aug 2014 18:00:00 -0500

Research shows that businesses of all sizes would be wise to include leadership from all walks of life.

Fri, 29 Aug 2014 17:48:00 -0500

Here's a statistical breakdown of all of the completed campaigns on Indiegogo and Kickstarter as of early August.

Fri, 29 Aug 2014 17:41:00 -0500

From grill-scrubbing robots to flamethrower-like fire starters, these hot gadgets can fire up your grilling game.

Fri, 29 Aug 2014 17:41:00 -0500

As the coffee market heats up, Dunkin' Donuts is finally serving up dark-roast brew.

Fri, 29 Aug 2014 17:30:00 -0500

Should you stay or should you go? Here's how to tell whether you should keep working with that client.

Fri, 29 Aug 2014 17:00:00 -0500

Treat every potential client as you would someone who you hope will give you a second date.

Fri, 29 Aug 2014 17:00:00 -0500

This CEO explains the one quality that he believes entrepreneurs need to study and master for success.

Fri, 29 Aug 2014 16:30:00 -0500

These seven practices can enhance the benefits of community in an informal office space.

Fri, 29 Aug 2014 16:27:00 -0500

Days prior to taking office, Emmanuel Macron suggested that unions should vote on certain 'exceptions' to a long-running and controversial French law.

Fri, 29 Aug 2014 16:09:00 -0500

If they succeed, the non-profit could use the registration to block other charities from capitalizing on the viral campaign.

Fri, 29 Aug 2014 16:00:00 -0500

Where the gap between the digital and the real starts to blur.

Fri, 29 Aug 2014 15:36:00 -0500

The California Supreme Court ruled that Domino's could not be held liable as an employer in an employee's sexual harassment case.

Fri, 29 Aug 2014 15:30:00 -0500

Starting a business requires a mentality that enjoys a mix of activities that include leadership, decision-making and problem solving.

Fri, 29 Aug 2014 15:00:00 -0500

This veteran explains the importance of creating a roadmap -- and delivering on it.

Fri, 29 Aug 2014 15:00:00 -0500

Don't lose hope when challenging projects seem to drag on. Use these tips to stay on track.

Fri, 29 Aug 2014 14:51:00 -0500

The tech giant recently completed test flights in Australia with a drone that hovers like a helicopter and flies like a plane.

Fri, 29 Aug 2014 14:30:00 -0500

Don't let your guard down when planning a getaway. Consider these tips to stay safe from criminals and online threats.

Fri, 29 Aug 2014 14:00:00 -0500

There is a massive problem of companies not pursuing customer inquiries right away, which is a huge opportunity for you.

Fri, 29 Aug 2014 13:30:00 -0500

The hardest part about being an entrepreneur isn’t coming up with the next genius idea, it's getting it out there.

Fri, 29 Aug 2014 13:13:00 -0500

After leading Rovio Entertainment for five years, Mikael Hed is stepping down as chief executive.

Fri, 29 Aug 2014 13:00:00 -0500

While many young techies are spending their money on nightlife, others are taking it a step further, by buying their own stake in restaurants and bars.

Fri, 29 Aug 2014 13:00:00 -0500

Before your kick-off your holiday weekend, check out the news business owners need to know.

Fri, 29 Aug 2014 12:30:00 -0500

Blogging has become the world's most crowded and competitive non-profession. The vast majority make peanuts and have close to zero market share.

Fri, 29 Aug 2014 12:00:00 -0500

Photos apparently outperform all other types of content on Google's social network.

Fri, 29 Aug 2014 11:30:00 -0500

Follow these tips to introduce movement into your otherwise sedentary day at the desk.

Fri, 29 Aug 2014 11:00:00 -0500

A huge majority of employees report being disengaged, mostly because they are ignored. Motivating them is often as simple as listening.

Thu, 28 Aug 2014 23:00:00 -0500

The power of mobile marketing to attract and retain customers turns against entrepreneurs who forget there is a person receiving that message.

Thu, 28 Aug 2014 22:30:00 -0500

Add these business titles to your book bag to get your thinking off the beaten path.

Wed, 03 Sep 2014 02:56:00 -0500

China and Russia officials last month celebrated an oil pipeline agreement that will boost trade between the two sides by billions of dollars in the coming years.  Against a backdrop of political tension between Russia and the West, what's ahead for business ties between the two in the future? I [...]

Tue, 02 Sep 2014 21:50:00 -0500

Think Apple's iPhone 6 Will Change Payments? Think Again.

Tue, 02 Sep 2014 15:11:00 -0500

Whether you are negotiating for a raise or standing up for your legal rights, knowing what coworkers make gives you the upper hand. We offer practical advice about how to get the information you need.

Tue, 02 Sep 2014 06:04:00 -0500

Chris Tucker Owes Millions in Taxes, and Interest and Penalties Make it Worse. Here's What You Need to Avoid Following the Same Path.

Mon, 01 Sep 2014 14:05:00 -0500

As most of you probably know, someone somewhere dumped a deluge of purported nude photographs of a number of female celebrities online yesterday. The victims include the likes of Kate Upton, Victoria Justice, Ariana Grande, Kirsten Dunst, Mary Elizabeth Winstead, Krysten Ritter, Yvonne Strahovski, and Teresa Palmer. But the focal [...]

Mon, 01 Sep 2014 13:59:00 -0500

The upcoming iPhone 6 will be Apple's first with an NFC chip. That tiny device is the last piece of a puzzle that will allow the smartphone to become a digital wallet, putting Apple at the front of a race to make payments mobile. But adding the chip was the easy part; getting everything else lined up took time.

Mon, 01 Sep 2014 12:51:00 -0500

To stay relevant in today’s business world requires a fierce desire to learn, to improve, and to adapt. To do so, it’s important—vital—to question everything (just be tactful if it’s your boss that you’re questioning).

Mon, 01 Sep 2014 12:00:00 -0500

Companies can learn how to communicate sensitive changes from the way Microsoft handled this situation.

Mon, 01 Sep 2014 03:39:00 -0500

We’re a little over a week away from a big Apple launch event, which always seems to drum up talk about the so-called “post-PC era” we’re in. It is no secret that the overall PC market has taken a pummeling the last couple of years, but just because tablets and [...]

Wed, 27 Aug 2014 19:57:00 -0500

The one thing your company can’t do is retreat from the field of battle. There’s simply too much to be gained from participating in the fray.

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Chaldean American Professionals

Chaldean Leaders around the World Gather in California
By Sam Yousif :: 14950 Views :: Article Rating :: Government & Society, Chaldean American Professionals

Californai, USA - Chaldean leaders from around the world recently met in Rancho San Diego, California to discuss the ongoing challenges the Christians of Iraq continue to face.  Frustrated over the lack of support and reluctance to support Christians of the Middle East, the representatives gathered to discuss options.  Chaldean leaders from as far as Australia, Canada, UK, Syria, Jordon, Iraq, Lebanon, Egypt, Mexico, Norway, and the US made up over 15 countries of delegates.  A historic gathering they called it. The first of its kind -- at least in modern memory, they said.

More than 300 people attended the local conference, which took place March 30 and April 1.  Including Ambassador Peter Bodde, assistant chief with the U.S. Embassy in Iraq, spoke at the conference.  Bodde told the group that the U.S. government is working to safeguard Chaldeans and other minority communities in Iraq. A U.S. deputy assistant secretary of state also attended, telling the group that the Obama administration has requested funds from Congress to promote the safety of Christians in Iraq.

Read More..
Former Politico Makes Community Impact in New Ways
By Guest Reporter :: 10582 Views :: Article Rating :: Chaldean American Professionals

California, USA - From his sixth floor executive office window, Sam Attisha has an unobstructed view of the action on the Padres home field at Petco Park, which, by the way, is 7,713 miles from where Attisha was born 42 years ago — in the fabled, now troubled, capital of Iraq, Baghdad.

Attisha is vice president of business development and external affairs for Cox Communications San Diego.

He was recently named one of San Diego’s Top Influentials by The Daily Transcript newspaper, a plaudit he appreciates, but had to laugh, “It still doesn’t get me much influence over my three boys and my wife.”

Attisha is a combination of outgoing (“You have to be in this job”) and laid-back (enjoying hanging out with his three young sons). He’s tall, 6-foot-2, 220 pounds, with brown eyes, olive complexion, and a bald, neatly shaved head.

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CYD-2008 :: Sunday, Augsut 17 From 2 pm - 8 pm
By Camp Chaldean :: 56118 Views :: Article Rating :: Sports, Art, and Entertainment, Community & Culture, Chaldean American Student Association, Camp Chaldean, Chaldean Church Sports League, Chaldean Churches, Chaldean American Professionals

 

Chaldean Youth Day (CYD-2008) is Sunday, August 17!  Hundreds of Chaldean young adults will converge on Camp Chaldean for a day of fun, food, and festivities.  Hang-out. Chill. Picnic. Play. This event is free for those 35 and under.  Anyone over 35 the cost is $45,000 per person. 

This is a non-alcoholic camp.  Bring your own lawn chairs.  Bring food coolers if you like.  Food and beverages will be available. Games. Competitions. Prizes. Boat Races.  Water-balloon wars.  Tug-A-war.  Sports.  Bring your own BALLS.  Best of all bring some biceps, brains, and bounce. 

The event is sponsored by the St. George Chaldean Camp Council in partnership with Chaldean youth groups, which include but are not limited to, the Chaldean Church Sports League, Chaldean Teens Coming Together, Chaldean Youth Bible Study, Chaldean Loving Christ, Jesus Christ University, Chaldean American Professionals, Chaldean Football League, Chaldean Basketball League, Chaldean Hockey League, Chaldean American Student Association, and Chaldean Church Youth Choirs. 

You have been told!  Someone post this on MySpace, Facebook, and whatever other social network you freaks got going! 

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Michigan's Best Weddings by Dalia Voting Begins
By David Najor :: 19324 Views :: Article Rating :: Business & Finance, Chaldean American Professionals


Michigan, USA - It goes without saying that the Chaldean community holds remarkable wedding events.  Rich in Catholic tradition and Chaldean heritage these incredible events require a competent and experienced professional.  The planning that goes into such affairs are overwhelming.  Hiring an expert who has the right connections with the best vendors, has learned to become an ace negotiator to get you the best value or 'deal' for your money, and knows where to find all those unique and dazzling touches to transform your wedding into an absolute fantasy.

It was not so long ago that wedding consultants were thought of as a luxury to be used mainly by the wealthy and elite. Times have changed.  According to Modern Bride Magazine, over 50% of all American couples who married in 1999 used the services of wedding consultants, also commonly referred to as wedding coordinators, bridal consultants, and wedding planners.  In the Chaldean community that percentage is even higher and continues to rise. 

In Michigan, one impressive Chaldean wedding expert continues to wow the community and critics alike.  Weddings by Dalia, continues to win awards and is now in the finals for Michigan’s best of 2008.  The firm placed 5th best in 2007 and now is poised to be the top rated. 

The Chaldean community is showing their support by visiting the online voting booth  and casting Weddings by Dalia as their best choice for Wedding and event consultation.  On the site supporters like Nuha Roumayah, Sarah Eskander, Melody Kouza, Vonica Abouna, Jennifer Shunyia, Merfit Yaldo, and Joe Bahri applaud her amazing work, creativity, organization, and insight. 

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Business Breakfast Network Meeting
By Sue Garmo :: 15884 Views :: Article Rating :: Business & Finance, Chaldean American Professionals

Michigan, USA - Chaldean American Professionals (CAP) invites Chaldeans and their business friends to a breakfast business network meeting.  The meeting will be held this Friday, June 27 in the Southfield Town Center 4000 LaTerrace Mediterranean Restaurant from 8:00 a.m. to 9:00 a.m. in the morning.  For a map of the Southfield Town Center, CLICK HERE.

The event is open to both Chaldeans and non-Chaldeans.  The event is free to CAP members and only $5 for non-members.  The event will include continental breakfast and a literature table for business cards, fliers, and literature.   Guests are reminded to bring plenty of business cards and to where name badges. 

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What Makes Your Business Different?
By David Najor :: 24559 Views :: Article Rating :: Business & Finance, Opinion and Editorials, Chaldean American Professionals

Every Chaldean business entrepreneur is in business to make a profit.  That means having customers, and lots of them.  It goes without saying that location is important.  Having a hotel by an airport, business district, or entertainment district is a “no brainer”.    Opening a store at the crossroads of a busy intersection or highly dense residential area is just as simple.  So simple that you will find four convenient stores facing one another or two hotels across the street from one another.  Location is one of the primary deciding factors for guests. 

If the hotels are next door to each other; one isn’t closer to the airport.  One isn’t closer to downtown. If the location could sustain a million dollars in sales and there are four stores vying for that million we can safely estimate $250,000 each.  Can we?  Will each business operate the same?  Will each owner carry the same goods or offer the same service?  Drive by any corner crowded with businesses and you would be stunned at how similar they are.  There is nothing unique about any of them.  They are virtually indistinguishable from each other.

Limited business entrepreneurs turn to the easiest solutions to differentiate their business.   Lower prices or give more goods away.  This simplistic solution may be a good short term solution but in the long run hurts the business.   The long term fix for any Chaldean business owner is to differentiate their business by offering better service and developing meaningful customer relationships.

And this is how to do it…..

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Seminar Offered to Chaldean Parents and Professionals of Children with Special Needs
By CE&CC :: 43033 Views :: Article Rating :: Health & Fitness, Career & Education, Chaldean Education & Career Center, Chaldean American Student Association, Chaldean American Professionals

Michigan, USA - The Chaldean Education and Career Center, Chaldean American Student Association of Michigan, and Chaldean American Professionals share with the community four very important instructional family based seminars on children with special needs.  The events are free and will be held throughout Oakland and Wayne County.

Chaldean parents and health professionals which include teachers, counselors, social workers, nurses, psychologist, ministers, and community family aid providers as well as Chaldean college students studying in these fields are strongly encouraged to register and attend.  The events offers state accredited certificates and an opportunity to network with other professionals in your field. 

The seminars will be held in English by industry experts.  The dates for the events are February 16, March 5, and March 18. The seminar will cover state aid and educational services for families with children of special needs. 

Afterwards CE&CC, CASA-MI, and CAP will be organizing special culturally focused sessions for families with children of special needs.  A brief summary including the seminar syllabus, location, and registration requirements follows.

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Networking Grows A Business
By Ray Yono :: 17485 Views :: Article Rating :: Business & Finance, Chaldean American Professionals

When Joseph Garmo attended a Chaldean wedding, he never imagined that he would hear the benefits of his own product begin shared by a fellow guest. 

There at the table, says Garmo, another guest seated with the group began to share his excitement for a new product our firm developed to help reduce check cashing fraud.  "It was like a totally unsolicited sales pitch" for the Michigan-based firm helping the Chaldean community deal with the rash of check fraud.  “The Michigan economy is horrible. Add low morals with a poor economy and you get lots and lots of crime,” says Garmo.  “Chaldeans in large part are victims of these crimes and not much is done to help them.  We wanted to change that.”

Garmo explains how the table guest began what would continue on as a 15- to 20-minute discussion between the guests at the table about his company's product. “It was hard to keep quiet, but I did.  I wanted to hear what they would say,” he says. “I wanted to learn if our idea could make a difference.”

It was also the moment he realized the power of his connections. He hadn't spent a dime on marketing his product and before him was a table filled with his target market discussing his Check cashing prevention system.  Listening to the Chaldean business talk, Garmo realized where the guest had learned about his product. 

How did he do it?

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